Scaling Your Business with the Right Businesses Infrastructure
” Alicia Butler Pierre is the founder and CEO of Equilibria, Inc., a 17-year-old operations management firm which specializes in increasing bandwidth for fast-growing organizations via business infrastructure. Combined, her content has over three-quarters of a million views across various online platforms. Alicia hosts the weekly Business Infrastructure: Curing Back Office Blues podcast. She’s also the author of the 2x Amazon bestseller, an adjunct instructor at Purdue University. A chemical engineer turned entrepreneur, Alicia’s advised, designed, and optimized processes for organizations including Coca-Cola, Shell, The Home Depot, and The Library of Congress. She’s on the show this week to tell you about scaling your own business infrastructure. ”
Processes and optimizing processes is what helps businesses scale and when businesses scale they’re able to maximize value in their business. If you correctly implement processes then the outcome will always be the same regardless of who is running them.
Business infrastructure is a system for linking your people, your processes, and your tools and or technologies together. Once they are linked together you can build a foundation that will allow you to scale in a repeatable, sustainable, and profitable way.
Nothing in business infrastructure is done in isolation, when one element changes then you have to understand its impact on the other links in the chain. Everything within your business is interconnected and changes will have a knock on effect.
Similar tasks should be grouped together into different departments, and those departments should be filled with the right people to fulfill those tasks. Once we know the tasks, the department, and the people, then we know the process that needs to take place.
You get consistent customer experience, which makes the customer happy, which makes them more likely to buy from you again and again, it makes them more likely to recommend you to someone else, which increases profits and reduces your costs.